Relyco

RELYCO is a New Hampshire-based supplier of unique print products designed for thousands of uses, enabling customers to maximize their printer investments. With a growing family of 30,000 customers, RELYCO has been a trusted partner for over 35 years, serving clients across all industries, including federal, state, and local governments. Their product experts collaborate closely with clients to understand their challenges and develop tailored solutions, whether through stock products or custom jobs.

RELYCO approached our team with the need to revamp their website, Relyco.com. The existing website was outdated, not mobile-responsive, and had poor SEO performance. As they onboarded new young entrepreneurs, they primarily focused on giving the website a modern look and enhancing navigation.

Project Objectives

• Enhance User Experience (UX): 
• Migration:
• Optimize for SEO:
• Developing and setting up a Custom Salesforce Connector: 

Shopify Plus Implementation

We initiated a new store on Shopify Plus, providing a robust and scalable foundation for RELYCO’s ecommerce operations.

Data Migration

We undertook extensive data migration from Magento and Salesforce to Shopify Plus, ensuring seamless continuity and data integrity:

• Customer Account Data: Migrated up to 17,000 customer records, creating a custom app for Salesforce integration to ensure real-time synchronization between platforms.
• Historical Order Data: Transferred 13,000 order records from Magento to Shopify Plus.
• Collection Data: Migrated up to 80 collections.
• Product Data: Migrated 450 product records.

Content Migration with Technical SEO and 301 Redirects

Migrated substantial content from Magento to Shopify Plus, including 150 blog posts and 65 content pages. After which we implemented technical SEO strategies and 301 redirects to preserve RELYCO’s search engine rankings and improve site visibility.

High-fidelity Design and Development

We developed high-fidelity designs for desktop and mobile platforms, ensuring a modern, user-friendly interface. Our development team translated these designs into a fully functional, high-performance ecommerce site.

App Set-Up and Integrations

Integrated key applications and systems to enhance functionality and streamline operations:

• ERP Integration with Salesforce: Developed a custom connector app to facilitate real-time data synchronization between Shopify and Salesforce. This included: